Today on the blog, learn about the challenges and solutions involved in creating an Art Deco inspired, multifamily housing project for a long term client. Also, join us for a “tour” of the design vision!
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Have you ever wondered what it's like to hire an interior designer? Or have you worked with a designer before, but wondered what goes on behind the scenes? We're taking you behind the scenes in our blog series, The Life of a Design Project! In this four part series, follow along as we take you from the Design Concept phase of a residential project, all the way to Install Day!
For the project we'll be following in this series, the clients are remodeling their basement, furnishing multiple rooms in their home, remodeling their powder room, and putting in new window treatments throughout the home. They also have a great room with a unique design challenge: the room is open and airy with walls that are, floor to ceiling, 20 feet tall and completely bare. The lead designer on their project is Jessica Jones!
In this week’s (and the final) installment, we'll take you behind the scenes on Install Day!
Before Install Day can occur, designers work through the Design Phase, Selections Phase, and Construction Phase to create the perfect space for their client.
Did you miss our other installments, or has it been a while since you read the beginning of this series? Refresh yourself on what goes into a Design Project below!
Install Day is really, what makes it all worth it. It’s the day on which a designer can see their vision come to life and reveal the results of months of hard work to their client. It’s the “wow” moment that all clients dream of, and it’s definitely one of our favorite days in the life of a design project.
The day before Install Day, a designer is still working on last minute touches. She will select items from our inventory and even do some local shopping if necessary. This covers everything from throws and pillows to artwork and accessories: items that finish a room’s design. For this project, Jessica selected pillows and blankets from our stock as well as several vases and art pieces!
On Install Day, Jessica coordinated delivery of all furniture and large items with our white glove delivery service, Columbus Easy Move. As the movers installed the furniture under Jessica’s direction, draperies and artwork were installed.
Did you know? The average install takes 6 hours for a whole home/ 2 hours for one room. Accessorizing usually takes an additional 3 to 6 hours. Two day installs are ideal to make sure everything is in its proper place!
After the large pieces were installed, Jessica placed the soft goods and accessories she had selected throughout the house. She finessed and layered pieces in the great room, dining room, bedrooms, and spare room in the finished basement.
The next day, Jessica walked with the client through their newly finished space, pointing out all of the new additions. She asked them for their first impressions, their immediate reactions, and if there was anything they’d like changed.
After the walkthrough, Jessica put together a proposal and invoice for the client, listing all of the accessories and art pieces she’d placed on install day. The client lived with the new items for a week, and sent back anything they didn’t want.
And thus, the design project was complete!
Thank you for following along with us on this journey! If you’d like to work with us on your project, send us an email at firstname.lastname@example.org or give us a call at 614-444-3743! We’d love to talk with you!
We’re no stranger to new build projects however, when our builder developer client, Preferred Living, asked us to work on Berkley House, they also wanted us to help establish their brand’s look: stylish and relaxing environments with an emphasis on living well. As their newest property, Berkley House needed to attract and retain their ideal customer. Preferred Living’s commitment to their brand has set them apart from the competitive apartment and condo market so we wanted to make sure that from the first step inside Berkley House’s clubhouse, potential tenants would know exactly what to expect from living in a Preferred Living property, namely a life well lived.
Our firm was involved from day one of the project, including the design of the construction plans, space planning, material selection, lighting, design of custom architectural elements, and of course, bringing Preferred Living’s brand to life. We were asked to include a theater space, business center, work- out facilities, and lounge. But most importantly, we were to design a space that reflected their brand.
With young professionals in mind as Preferred’s ideal tenant, our team went to work designing a space that was hip and inviting with natural woods, vibrant wallpaper, modern furniture, and custom-designed components geared to feel like you were staying in a posh, boutique hotel. We paired strong architectural elements with muted grays, timeless oriental rugs, and velvety fabrics to create an environment full of character while remaining clean and modern.
The reception area features a custom designed front desk that signals to tenants and guests that they are entering a space elevated by even the smallest details. The geometric design of the desk’s molding is a nod to modern art while the tawny wood of the desk reflects the clubhouse’s rustic setting.
From the reception area, guests and tenants walk towards a center corridor featuring custom corbels, accent chandeliers, lush velvet fabrics, and a pressed tin ceiling that divides the two halves of the clubhouse.
The cerused wood floor that guides tenants from the reception space to the heart of the clubhouse features an alternating pattern that subliminally divides the clubhouse into distinct living and working zones.
A duo of custom made billiards tables sits in the center of the lounge area, abutted by a tufted, toffee colored banquette and vintage inspired light fixtures on one side, and an upscale arcade area on the other. This space is the perfect place to unwind and revel.
Directly opposite from the lounge is a bar featuring locally sourced marble, modern bar stools, and a coffee station.
This space flows effortlessly into a sitting area distinguished by a stone fireplace and luxurious couches. Directly behind this warm and inviting sitting area is a business center equipped with multiple marble meeting tables and computer work stations.
Sustainable design was considered when choosing the wood floors, corbels, beams and mantel. These elements were created with reclaimed wood from other buildings. We collaborated with our Amish craftsmen to create unique and sustainably sourced wood features. Local artisans were also chosen to implement our vision for an industrial-chic metal and glass wall used to divide the game room from the common room.
We enjoy pushing the design envelope and with Berkley House, the result is a visually stunning, multi-purpose space that is enjoyed by residents every day and truly encourages them to live well.
In part three of our behind the scenes series, The Life of a Design Project, we’re walking you through the construction phase of the design project process!
Join us as we embark on our most ambitious project yet!
Have you ever wondered what it's like to hire an interior designer? Or have you worked with a designer before, but wondered what goes on behind the scenes? We're taking you behind the scenes in our new blog series, The Life of a Design Project! In this four part series, follow along as we take you from the Design Concept phase of a residential project, all the way to Install Day!
For the project we'll be following in this series, the clients are remodeling their basement, furnishing multiple rooms in their home, remodeling their powder room, and putting in new window treatments throughout the home. They also have a great room with a unique design challenge: the room is open and airy with walls that are, floor to ceiling, 20 feet tall and completely bare.
In this month's installment, we'll show you all that goes into the first step of any interior design project, developing and presenting the Design Concept.
The first step in any design concept? The designer reviews the notes that our business development coordinator and our Design Director made during initial conversations with the client. From these notes the designer learns what the clients needs are, what their lifestyle is like, if they favor furniture based on function over aesthetic (or vice versa), and what their design tastes are as well. Do they want a Glam look? Modern or Midcentury? Contemporary or Traditional? The notes help the designer pin point exactly where they should be taking the design!
The Research Phase
Based on these notes, the designer will begin researching. They'll go on a Pinterest and/or Houzz deep dive and pin inspiration images. They'll also go to publications' (such as Architectural Digest) websites, for further inspiration. If the client has their own Pinterest or Houzz page, the designer will incorporate images from those pages into their concept, as well.
The research phase is crucial to the design process. Here at Crimson we pride ourselves on having an incredibly talented and versatile team, and while we do our utmost to pair designers with projects that best suit their own personal taste, occasionally a designer will be assigned to a project that challenges them. For example, if a designer's own tastes skew to the Traditional but their client has a taste for Mid-Century Modern design, the research phase will help the designer set the correct tone for the rest of the project.
For this particular project, the clients defined their personal style as being clean and sophisticated, while still maintaining a homey feel. Their Lead Designer, Jessica, began the research phase with those key words in mind: clean, sophisticated, and homey. She took her time collecting inspiration photos and when she noticed that her photos were beginning to sync up exactly with those that the client had pinned on her own Pinterest board, she knew she had a firm handle on what direction to take the design.
Jessica hard at work drafting layouts in AutoCAD, doing research, and building a design presentation!
Developing the Design Concept
After the Research Phase of a design project, the designer can begin developing the project's design concept! The design concept ultimately defines which textures, colors, and patterns that will inform the overall design of the project.
For this project, Jessica began by pulling fabrics, paint swatches, finishes, and wall paper samples. As the clients hadn't indicated which colors they preferred or disliked, Jessica decided to develop two full design concepts for the largest room (the great room) and to complete one strong design concept for the second largest room (the basement).
Design concepts for this series's project!
Space Planning and AutoCAD
After the design concepts have been completed, the designers will begin the space planning and AutoCAD phase of the project. (AutoCAD is a computer-aided design and drafting software application.)
Using blueprints of the home, Jessica input the dimensions of each room into the AutoCAD software in order to build a 2-D model of each room. Within each room's 2-D model, Jessica then began dropping in scale models of furniture items. Using standard dimensions of everything from coffee tables to sofas, Jessica was able to plan where furniture items would be placed in such a way that each room's functionality and flow would be optimized.
Putting the furniture layout into AutoCAD at this phase allows the client to give feedback about their preferences during the presentation, and can also inform the shape and size of furniture selected by the design team in the next phase. It can also help to make the design concepts feel more real and immediate. For example, seeing the wallpaper that their designer has selected next to a rendering of the room in which it will be placed brings the design concept to life!
In our next edition of this series, you'll get to see the rendering of the amazing changes Jessica made to the Great Room's giant wall, below!
Building the Preliminary Budget
After the space planning and AutoCAD is complete, the Lead Designer is able to determine what a client's needs for furniture, lighting, wall coverings, and fabrics will be. Keeping in mind the budget that the client gave them in their first meeting, the Lead Designer will work from room to room listing everything that the client will need and put numbers to each item. Usually starting in a mid-range,just to get the conversation going, this preliminary budget will help the client decide where they want to allocate more money (eg. for a durable sofa) and where they want to conserve (eg. for less expensive light fixtures). This budget will also help the client think about things they didn't realize they needed or about things they don't actually need to spend money on! For example, in this project, they may have thought they needed new light fixtures but Jessica decided to keep their preexisting crystal chandeliers.
Building the Presentation
Once the AutoCAD, preliminary budget, and design concepts are complete, the designer will build a digital and print presentation, in InDesign. These pages will usually include inspiration photos and AutoCAD layouts. These pages can be brought home and reviewed by clients after the meeting is over!
Jessica and Stephanie set up for a design concept presentation!
Presenting the Concept
The final step of the Design Concept Stage is to present the concept to the client! The Lead Designer, along with any assistants, set out the design concept pages, layout all fabrics, finishes, and wall covering samples, and pin items to the presentation board! We'll also layout snacks and refreshments for our clients in preparation for their visit.
During the meeting, the client will either approve the design concept or ask for alterations. They'll also approve the space planning and budgets! Their feedback on all of these factors will influence the rest of the design and ordering process.
Join us for the next edition of this series in which we'll take you behind the scenes for the next phase of the project! Interested in working with us on your project? Send us an email at email@example.com!
In this edition of Designers at Home we visit Crimson designer (and expectant mom!) Katherine in her home and see her nursery’s amazing design transformation!
Happy 4th of July from Crimson Design! To celebrate, we’re sharing some of our favorite American Made vendors and products!
Several months ago we shared our plans to participate in IIDA’s 2018 Product Runway! Read on for a recap and gorgeous photos!
Have you ever wondered what a designer’s home looks like? Have you ever wondered what goes into a total home makeover? You’re in luck! This week we interview our designer Stephanie about remodeling her historic home in Bexley, OH.
With Valentine's Day just around the corner, it can be fun to bring some romance, adventure, and sensuality into your home's design. Here are five of our favorite tips for romancing your home's interiors!
Each new year brings new "colors of the year" and color trends, galore. This year, we're excited about one color trend in particular.
In day four of our week long, designer wish list series, Emmy tells us about some of this season's most glam gift options!
In part one of a week long series, Esra shares some of the items on her holiday wish list!
The Crimson team spent lunch together making one of a kind wreaths with guidance from our designer, Jessica! Read more to learn how to make one, yourself!